Shopify developer for businesses in Liverpool

An existing theme is a practical starting point when its layouts suit your products and you want to keep the setup lighter. We can adjust it to reflect your brand, and later theme updates are simpler to manage. A custom theme suits a more unusual catalogue or a distinct way of presenting products, but later layout changes need development work. Think about who will make those changes after launch as well as what the initial design needs to do.

For features outside the theme, an app can add functionality quickly, though it brings recurring fees, extra scripts and a dependence on its maker. Custom code or a custom app fits a specific requirement, with maintenance needed as Shopify changes. Write down what the feature must do before choosing either route; that gives you a clearer basis for comparing the work involved.

If you sell internationally, one store can use markets for local-currency pricing, translations and international domains. Separate stores suit different catalogues or teams in each country, or a need for payouts in different currencies. The choice affects how you organise the catalogue and who manages it.

If you sell online to UK customers, the store needs to tell them they can cancel an order up to 14 days after delivery without giving a reason. We set up a returns policy page where that information is available to shoppers, using the policy written for your business.

A UK limited company must display its registered number, registered office address, place of registration and limited-company status on its website. We set up space for those details in the store, using the information you provide.

Gather these details so we can see what the store needs to hold and connect.

• Your Shopify account and plan, in the business’s own name and billing.
• A product sheet with titles, prices, SKUs, barcodes, weights, options and stock by location.
• Product photos for each colour or style, plus size charts, care instructions and specifications.
• Business and bank details for your payment gateway, plus shipping, returns, privacy and terms policies. Review generated policy templates before use.
• A list of tools you use or plan to use, such as email marketing, accounting and couriers, with the job each must do.

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  Editing the live theme

  A mistake is immediately visible to visitors. Duplicate the theme, make changes on the copy and preview it before publishing.

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  Skipping migration redirects

  Map old URLs to their new destinations and import the map at launch. Redirects only work from URLs that no longer load a page.

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  Using inconsistent product data

  Agree how staff enter tags, product types and vendors. Automated collections and filters use those fields to place products.

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  Leaving demo content in place

  Check policies, theme content and notification wording before launch, and replace placeholders with your own information.