MVP development company in Kitchener

Start with a clickable prototype when you need to find out if people understand the idea and want to use it. It gives you flows and screens to put in front of people without writing code, so changes are easier to make while the idea is still taking shape. It does not yet show you how people behave in a working service.

A web app is a practical choice when you want a working product that you can change without waiting for a store review. A mobile MVP fits when the core action depends on the camera, location or frequent notifications. For a marketplace, you could recruit suppliers by hand at first and build software for the side whose behaviour you need to understand.

Decide how you will test demand too. Charging from the start tests willingness to pay; a free beta can bring in more users, but gives you weaker evidence about whether they will buy. We help you make these choices as we agree what the first version needs to include.

If your product collects personal information in commercial activity, Canada’s federal privacy rules affect what you tell users about its collection and use. We set up a privacy notice and consent in the relevant collection flow, with the information the product asks for kept clear to the user.

For a paid product, Stripe lists Canada among the countries where businesses can sign up to accept payments. We set up the checkout around the payment flow you choose, so taking a payment is part of the working product you put in front of users.

Bring what you know about the problem and the people you want to reach.

• ProblemWrite down the problem, who has it and the evidence that they care, such as interviews or people paying for a workaround.
• First usersList the people who will try the product and how you plan to reach more once it works.
• Current alternativesNote the competitors, spreadsheets or manual workarounds people use today and where each falls short.
• Feature choicesSeparate what the core loop needs from what can wait, and give a reason for each must-have.
• Success criteriaSet a target and decide in advance what action you will take when you see the result.

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  Building too much

  Every feature added before launch delays learning. Keep the first scope focused so you can see which part users value.

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  Building too little

  A broken sign-up or confusing first screen can stop a test before users reach the idea. Check that the first experience works.

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  Adding features too soon

  Settings pages, extra roles, multiple languages, native apps, complex dashboards, discount codes and most integrations can wait until users ask for them.