Web application development in India

The choice starts with the product and the skills available to maintain it. We build with TypeScript across the front end, back end, database and APIs, using a stack such as Next.js, React, Node.js and PostgreSQL. Next.js and React suit products with rich interfaces. If your existing team already works in PHP, Ruby or Python, Laravel, Rails or Django could fit its skills more closely.

Hosting involves a trade-off. Managed platforms such as Vercel, Supabase or Firebase reduce setup and server upkeep. Running directly on AWS or Google Cloud gives you more control and can cost less at scale, but it also leaves more operations work for the team responsible for the product.

For a product with several customers, decide how their data will be stored. A shared database is simpler to run; a separate database for each customer suits buyers with strict isolation or data-location requirements. We help you make these choices as the same team handles design, development and launch.

If your product aggregates customer payments for merchants, the Reserve Bank of India requires non-bank payment aggregators to be authorised. That affects the payment flow you choose for the application. We set up billing using a proven payment service and can use an authorised aggregator such as Razorpay or Cashfree Payments. During scoping, we need to understand who receives each payment and how the product handles it, so that the checkout reflects the arrangement.

Bring what you have about the users, the current process and any existing product assets.

• Users and tasksWho will use the product, what job do they need done, and how do they do it today?
• Current toolsNote the alternatives users piece together and what is missing from them.
• Existing assetsGather designs, prototypes, code, your domain and hosting details, with admin access to the relevant accounts.
• Data constraintsIdentify personal or sensitive data, your customers and any security reviews they will ask for.
• First releaseList the account and billing tasks you think your first users will need.

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  Leaving customer data separation until later

  Decide how customers’ data will be separated in the first version, before adding more features around it.

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  Releasing without a safe test environment

  Use staging and test your backups, so a release or mistake does not immediately become a live incident.

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  Launching without product analytics

  Track sign-ups, activation steps and feature use from the first release, so your team has evidence for its next decisions.

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  Building every account and payment component from scratch

  Consider proven sign-in and billing services before spending the budget on work that those services already cover.