Ecommerce website development in Birmingham

Shopify suits you if you want hosting, security, checkout and platform updates handled for you. You can add features through apps, but check their recurring subscriptions when planning the store. Deeper changes to checkout are limited to the Shopify Plus plan, so establish what your checkout needs before choosing it.

WooCommerce is a fit if you already use WordPress, have substantial content or want control over your code, data and hosting. That control also leaves someone responsible for hosting, updates, security and plugin compatibility. Decide who will look after those tasks once the shop is live.

A custom or headless storefront such as Next.js can suit an unusual catalogue, a product configurator or a content-led brand. It takes more build effort, and later changes will generally need a developer. We recommend a platform after understanding your products and operations, so the choice reflects what you sell and how your team will run the store.

Mandatory charges must not be added after a headline price is shown, and fake consumer reviews are prohibited. We set up the product and checkout display so mandatory charges are clear, and agree how genuine reviews will be presented on the store.

Marketing emails to individual customers need permission, and each message must offer an opt-out. We set up the email sign-up and marketing flow around those choices, so your customers can give permission and stop further messages.

Have your branding, sender domain and policy wording ready for order and dispatch emails.

• Product photosKeep high-resolution originals, with consistent backgrounds, several angles and an image for each colour variant.
• PoliciesPrepare plain-language shipping, returns, refund, privacy and terms information for shoppers and payment-provider checks.
• Payment account documentsGather business registration, bank and identity details, and apply for the account in your business’s name.
• Tax and delivery decisionsCheck applicable taxes with your accountant and decide where you will deliver, which couriers to use and how to charge.
• Account accessLocate logins for your domain, DNS, current site, email, analytics and Google accounts, held in your business’s name.

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  Losing old page routes

  Map old product and category URLs to their closest new pages, including dropped products, and use permanent server-side redirects.

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  Testing only in a sandbox

  Place a real low-value order using live payment settings and refund it. Check the currency, order email and payment notifications.

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  Sending email without domain authentication

  Set up SPF or DKIM for the sending domain so order messages are less likely to land in spam.

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  Overloading product pages

  Compress images and load review, chat and tracking scripts only where they are needed.